Should You Be Doing Content Marketing?
Presented by Ilise Benun of Marketing-Mentor.com
Everyone’s talking about it and thinks they should be doing it.
BUT WHAT THE HECK IS IT EXACTLY????
In this session, Ilise Benun of Marketing-Mentor.com will explain what content marketing is for creatives and how to do it effectively.
You will learn:
- How to disseminate your content for maximum exposure
- How to develop the content that builds on that positioning
- How to position your services to attract the right clients in those markets
Ilise Benun is a national speaker and founder of Marketing-Mentor.com and the Creative Freelancer Conference (with HOW magazine). She specializes in coaching creative professionals who are serious about growing their business. She is the author of The Creative Professional’s Guide to Money, The Designer’s Guide to Marketing and Pricing and Stop Pushing Me Around: A Workplace Guide for the Timid, Shy and Less Assertive. She regularly publishes Quick Tips from Marketing Mentor, and hosts an online store, Marketing-Mentor-Toolbox.com, featuring tools to make creatives more successful, including The Designer’s Proposal Bundle and The Pricing Bundle.
6:00 – 7:00 Networking
7:00 – 8:30 Guest Speaker Ilise Benun
THIS EVENT REQUIRES PRE-REGISTRATION
Reservations taken through PayPal
(Pay with your Credit Card or PayPal account)
[ Member* Free (RSVP Required) Student (with ID only) $5 Non-Member $10] For everyone who did not pre-register or RSVP, $15 at the door (cash, check or credit card)
* NJCN dues-paying member
* MCA-I NJ member
Sandwiches and refreshments will be served.