Press Release
FOR IMMEDIATE RELEASE
For more information, contact
Stan Cohen, 201-384-9784. NJ Creatives Network
Presents
“Selling The Chief Marketing Officer – Top 10 Techniques For Increasing
Your Believability With Senior Marketing Executives”
Wednesday, March 8, 2006, 7:30 p.m.
Speaker: Bob Gold, Owner, Gold Group
February 24, 2006 – Paramus, NJ – Gaining believability with
marketing decision-makers is a growth-oriented strategy that can be key
to increasing business success. Robert Gold, hands-on owner and
strategist of Gold Group, a company that offers personalized strategic
focus in helping companies with sales, marketing and content strategies,
will offer ideas and techniques for increasing believability in an
interactive discussion and presentation, “Selling the Chief Marketing
Officer – Top 10 Techniques For Increasing Your Believability With
Senior Marketing Executives,” at the NJ Creatives Network meeting on
Wednesday, March 8, 2006 at 7:30 p.m. Bob Gold’s slide-illustrated
presentation and interactive discussion will cover:
1. What Is Believability?
2. Secrets To Understanding Marketing Decision-Makers
3. Top 10 Techniques to Increase Believability March 8, 2006 Meeting
Begins at 7:30 p.m.
The NJ Creatives Network meeting will be held in Paramus, NJ, at the
Bergen Museum of Art and Science, located on the lower level of the
Bergen Mall. Networking begins at 7:30 p.m. and the meeting and program
begin at 8 p.m. The meeting is free for NJCN members, $10 for
non-members and $5 for students who show proper identification.
Refreshments are available during the networking portion of the meeting.
Speaker Bob Gold Offers a Wealth of Experience and Expertise
Robert Gold is a senior executive with demonstrated success in new
business development, sales and strategic marketing. He offers a rare
combination of business development expertise, communications skills and
strategic vision. His successful track record in creating and developing
growth companies, combined with his specialty focus in sales and
marketing, have enabled Bob to help companies convert their intellectual
property into revenue streams.
As a strategist, Bob delivers results by developing and executing
sales and marketing focus and organizational processes. As a
solution-driven leader, he is adept at identifying needs and solving
problems, initiating change, making strategic decisions, and developing
processes. His leadership roles span the startup, leadership and
development of growth-oriented companies. Bob is an accomplished author
and public speaker with strong negotiation, coaching and interpersonal
skills. His new speaking series on Change Mastery and his one-day Day of
Transformation business seminar have been presented to business leaders
across the country.
A hands-on owner and strategic force behind Gold Group, Bob offers
personalized strategic focus in helping companies with their sales,
marketing and content strategies. Previously he was the Founder and CEO
of Starpoint Solutions. During his tenure, Starpoint grew from $1.2
million in 1992 to over $10 million in 2000. He is the winner of two
Emmy Awards for animation. Bob holds a B.A. in Economics from Rutgers
University and an M.S. in Computer Science from Fairleigh Dickenson
University.
As a head of marketing and as an agency working to help others, Bob
has successfully achieved an expert perspective of both sides of the
marketing world, His perspectives will be the basis for sharing his
experiences at the NJCN meeting.
About New Jersey Creatives Network
Begun in 1984 by three freelance professionals, NJ Creatives Network,
formerly known as S.W.A.N., has grown into a successful non-profit
organization that boasts a diverse membership of talented professionals.
Members include writers, designers of print and web media, illustrators,
photographers, video producers, public relations specialists and other
creative professionals.
The NJ Creatives Network meeting will be held in Paramus, NJ, at the
Bergen Museum of Art and Science, located on the lower level of the
Bergen Mall. Networking begins at 7:30 p.m. and the meeting and program
begin at 8 p.m. The meeting is free for NJCN members, $10 for
non-members and $5 for students who show proper identification.
Refreshments are available during the networking portion of the meeting. For more information on the current meeting, please
contact NJ Creatives Network President
Stan Cohen
at 201-384-9784 or visit the Meeting Section of the website. To find out
more about joining NJ Creatives, please contact Membership Director
George Kamper
at 973-394-9974 or visit the Membership Section
of the website.
# # # Editor’s Note: For a digital photo and/or
illustration to accompany this press release, please contact Stan Cohen
at 201-384-9784.
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